Marketing for oral surgeons
Patients meet you once, often anxious, often sent. What they read the night before decides whether they show up calm.
Who finds you
- Referred surgical patientsWisdom teeth, extractions, grafts. They want to know what happens, how it feels and how long recovery takes.
- Full-arch patientsA large decision, made over weeks, against heavily advertised competitors. Evidence wins it.
- ParentsBooking for a teenager. They read about sedation and safety first.
What they search
One clear page for each. These are the questions the site has to answer.
- Wisdom teeth removal recovery
- IV sedation for dental surgery
- All-on-4 cost and candidacy
- Bone graft for implants
- Dry socket, signs and prevention
- Oral surgeon or periodontist for implants
What we build
- Before and after surgeryPreparation and recovery pages patients are sent before their visit, read on a phone.
- Surgeon filmThe surgeon explaining the day in their own words. Calm beats clever.
- Full-arch casesFinished cases with the plan behind them, against competitors who only show price.
- Advertising rulesEvery claim checked against dental advertising rules and approved by the surgeon.
Questions
- How do oral surgeons compete with full-arch chains on search?Not on ad spend. On evidence: real cases, the surgeon on film, plain answers to the questions the chains avoid, and reviews from patients who had the procedure.
- Can you write the pre-operative and recovery instructions?We design and write them from your clinical instructions, and you approve every line. They live on the site and as printed sheets in the same brand.
- Do you run paid search?Yes, in the Standard and Full growth plans, sent to pages built for each procedure. Ad spend is billed at cost.
Other specialties
Dental marketing- Marketing for prosthodontistsMost patients have never heard the word. They search for what's wrong, then for who can fix it. Your site has to meet them at both.
- Marketing for periodontistsHalf your patients are sent. The other half are frightened by a word their dentist used. The site has to reassure both, quickly.
- Marketing for orthodontistsYou're up against aligner brands that advertise nationally. A specialist's case, shown well, is the one thing they can't buy.
- Marketing for endodontistsYour patients are in pain and searching on a phone tonight. The site has to load fast, say what you do and put the phone number one tap away.
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